Same news, apparently from the same source, but a little more explicit in one report.

(Bernama version)

Bernama TV Will Be More Viable Under New Management, Dewan Rakyat Told

KUALA LUMPUR, Nov 24 (Bernama) — Bernama TV will be a more viable entity under a new management which is taking over operations of the 24-hour news channel, the Dewan Rakyat was told Tuesday.

Deputy Information Communication and Culture Minister Datuk Joseph Salang said several changes would be made to get more advertisers to buy Bernama TV airtime.

He said it was hoped that Bernama TV’s new shareholders would make a success of the 24-hour TV channel so that it would not be saddled with debts.

“With strong finance, this entity will be more flexible in airing programmes needed for nation building,” he said in response to a question by Datuk Raime Unggi (BN-Tenom) who wanted to know Bernama TV’s role in realising the government’s development and unity agenda, especially the 1Malaysia concept.

Salang said Bernama TV would provide an additional channel, besides TV3 and RTM, as well as fill the vacuum for a provider of a 24-hour television channel for news and information to the people.

“The present society wants accurate and fast information or news. Through Bernama TV, they don’t have to wait for certain times to get the latest news,” he added.

He said Bernama TV would play its role in promoting the government’s development agenda, as well as strengthen the 1 Malaysia concept.

“News which is sensational and provocative in nature will not be given space because it will affect the objectives of 1Malaysia,” he added.

To a question by Salahuddin Ayub (PAS-Kubang Kerian) on the losses incurred by Bernama TV, Salang said it was because its operational cost was higher than the advertising revenue.

(The Malaysian Insider version – purportedly from Bernama)

Bernama TV promises development, unity agenda

KUALA LUMPUR, Nov 24 — Bernama TV will be a more viable entity under a new management which is taking over operations of the 24-hour news channel, the Dewan Rakyat was told today.

Deputy Information Communication and Culture Minister Joseph Salang Gandum said several changes would be made to get more advertisers to buy Bernama TV airtime.

He said Bernama TV’s biggest share-holder was now Ancom Bhd, which had connection and networking with The Malay Mail newspaper.

Ancom Bhd largely deals with manufacturing agricultural chemicals and herbicides and is headed by Johari Razak, who is prime minister Najib’s youngest brother.

“With strong finance, this entity will be more flexible in airing programmes needed for nation building,” he said in response to a question by Raime Unggi (BN-Tenom) who wanted to know Bernama TV’s role in realising the government’s development and unity agenda, especially the 1Malaysia concept.

Salang Gandum said Bernama TV would provide an additional channel, besides TV3 and RTM , as well as fill the vacuum for a provider of a 24-hour television channel for news and information to the people.

“The present society wants accurate and fast information or news. Through Bernama TV, they don’t have to wait for certain times to get the latest news,” he added.

He said Bernama TV would play its role in promoting the government’s development agenda, as well as to strengthen the 1 Malaysia concept.

“News which are sensational and provocative in nature will not be given space because they will affect the objectives of 1Malaysia,” he added.

To a question by Salahuddin Ayub (Pas-Kubang Kerian) on the losses incurred by Bernama TV, Salang Gandum said it was due to its high operational cost, which was RM1.5 million a month, while its revenue collection through advertisements was only RM150,000 a month. Bernama

 

—00000—

 

Sooo .. did Bernama do an Utusan (remember the umbrella which lost its BN logo) and doctored their version by leaving out the sibling link to NTR?

 

Or did TMI include that juicy bit coz they did their homework?

And pray tell, how will the Malay Mail, a print MSM which isn’t exactly burning hot coals in the engine room, gonna handle the electronic media? Will Bernama TV echo their hard-copy brethren and also regurgitate government propaganda in sync with RTM and TV3?

Or will Rocky make it go sexy?

Anywayz, an UMNO veteran recently uttered (link here), “For as long as there is still the divide between urban and rural where the new media is concerned, for the moment, we can still overcome them. So the official media is still important. Radio and TV caters to the rural areas“.

Looks like NTR is rounding up the wagons, every which way he can.